Field notes
Writing on post-sales architecture, retention, and the operating systems behind B2B SaaS growth.

Five dimensions that matter in B2B SaaS post-sales growth
B2B SaaS perfected the sales machine and left post-sales to chance. This piece unpacks five dimensions: Handover, Implementation, CS Operating Model, Knowledge Concentration, and Enterprise Readiness, that decide whether a closed deal becomes a retained customer as you scale.

How to lose your best operators: promote them to management
Promoting your best operators into management is one of the fastest ways to lose them. Not because they lack talent, but because management is still treated as a reward, not a profession. In SaaS especially, high performers get pushed into leadership roles without preparation, support or alternatives. The result is predictable: a few tough months, a quiet crisis of confidence, and then a resignation you didn’t see coming. I’ve written about why this happens, what new managers really face, and how to stop burning out the people you rely on most.

Ditching SaaS for Vibe-Coded Apps
I've been thinking about whether vibe coding is ready and if SaaS vendors should be worried. For some of your answers and probably more questions, read on...